10 Ways You Can Manage Your Social Media Profile More Effectively

  1. BRAND - Decide on a brand and use it consistently on the web and in your social media spaces so it’s easy for you and your target audience to remember.
  2. SOCIAL MEDIA EMAIL ADDRESS – so when you go on holidays manning the social media storefront can be delegated, and so you can filter it into a special email folder, so you can look only once per day. Perhaps a gmail account as you’ll need one to
  3. BLOGS / RSS NEWS FEEDS — so social media spaces can automatically syndicate it.
  4. SCHEDULE TIME IN YOUR SCHEDULE – get it done
  5. PROFILE MANAGEMENT SOFTWARE – to watch your pages, those you manage and your competitors
  6. COMMUNICATIONS PLAN — what do your customers want? what will they share?
  7. RESOURCES – what do you have now, what is available for free on the net
  8. ALLIANCES – who do you know, win/wins?
  9. EDUCATE YOURSELF – fast track your success and avoid fatal errors.
  10. GOOGLE ALERTS & ANALYTICS — on your website so you can identify what works and repeat it, as well as what does not, so you can eliminate it and focus on true success


January 5th, 2011 by Sue Sutcliffe

Is Social Media The Superhero Of The Internet?

Durham Business Times Article entitled "Is Social Media The Superhero Of The Internet?"

“Social media allows your organization to communicate with a large number of people very effectively.” Faster than a speeding e-mail. More powerful than a single website. Able to reach tens of millions in a single post.  Look! Up in the sky! It’s a blog. It’s a tweet. It’s social media!

Read the entire article via: Durham Business Times



November 4th, 2010 by Sue Sutcliffe

Let’s Do Lunch Just Got More Social!

I am proud to announce that Let’s Do Lunch just got more social — social media that is!  Here is a screen shot of the new website (www.LetsDoLunch.info)…

Each of the icons links to a popular social networking space. I hope you’ll enjoy them and that we can do lunch online sometime new!

  1. Read our blog for news
    http://www.letsdolunch.info/whats-new/
  2. You can blog it too!  Share your news!  Text it to…
    blogit@letsdolunch.info
  3. Fan us our Facebook page
    http://www.facebook.com/pages/Lets-Do-Lunch-Durham/298692569326?v=info
  4. Link up on LinkedIn
    http://www.linkedin.com/groups?gid=57604&trk=anetsrch_name&goback=.gdr_1265932668797_1
  5. Follow us on Twitter @LDLinfo
    www.twitter.com/LDLinfo
  6. Check out our virtual scrapbook on Flickr
    www.Flickr.com/LDLinfo
  7. Watch us on YouTube
    www.YouTube.com/LDLinfo
  8. DurhamLIVE.com – Join in Durham Region
    http://durhamlive.ning.com/group/letsdolunch
  9. Subscribe for a feed
    http://www.letsdolunch.info/index2.php/feed/

Social networking online has many benefits:

  1. Stay ahead of your competition
  2. Connect with your sphere more frequently
  3. Increase retention
  4. Get more referrals
  5. Increase your exposure
  6. Serve more people
  7. Connect with new friends, prospects, alliances, mentors, etc.

Need help?

If you’d like help learning how to get started with social media, or how to automate/monetize what you have, consider buying a ticket for a keynote I’m delivering soon:

Would love to see you there, or feel free to call to make an appointment for a consultation and/or to book me to speak to your group!

See you online!

Sue Sutcliffe, The Web Coach (Since 1993)
www.aWEBthatWORKS.com
1-800-579-9253



February 21st, 2010 by Sue Sutcliffe